Every season features players who out-produce their ADP, revealing the fade to be fraudulent. Stefon Diggs and David Montgomery are prime examples from 2020 of players shunned by many. As everything in fantasy football, context matters. Sometimes it’s better to simply embrace the fade.
Though Amari Rodgers didn’t pop athletically at his pro day, falling to 3.08 from 2.04 between Underworld vs. RosterWatch mocks is likely an overcorrection for a player with Lynn Bowden and Deebo Samuel among his Best Comparable Players. After letting Nico Collins slip to the Underworld at 4.10 last time, Byron Lambert and the RosterWatch crew ensured his services by taking him at the 3.11 and making us feel All Mixed Up.
Before any athletic testing is even taken into account, Javian Hawkins checked in with a top 10 Breakout Rating among this year’s rookie backs. Even if he falls a bit in the app’s next update once the pro day numbers are accounted for, he’s the kind of player that can overcome Day 3 draft capital and make an impact as a satellite back if he lands on the right team.
There’s a lot of QB talent in the NFL already, more is on the way and there’s only so much room at the top of the heap. That’s why Trevor Lawrence, as great as he will undoubtedly become, has a low-end QB1 dynasty ranking. And while, yes, a low-end QB1 is an excellent NFL player, what does that get us in fantasy over a middling signal caller?
I’m not seeing how choosing a QB at 1.01 – even if it’s Lawrence – does not require a moment’s thought. Staying on 1.01 Island and choosing Lawrence sets you up with a good QB for a long time, but means foregoing similar gains that might be out there at other positions – e.g., Travis Etienne, Najee Harris, Javonte Williams, Ja’Marr Chase and Kyle Pitts.
Quietly averaging 13.2 (No. 22 among qualified running backs) Fantasy Points per Game last season on a Broncos team averaging 27.6 (No. 13) Team Run Plays per Game, while splitting touches roughly 16-11 with Philip Lindsay, Gordon is primed to be a high-floor, high-ceiling fantasy asset. High floor because of the proven capability to produce on a capped workload, high ceiling because of the direct path to a three-down role in Lindsay’s absence.
A former first-round pick, Nelson Agholor will unlock a consistent Deep Ball threat for the New England offense. He totaled a 15.1 (No. 5) Average Target Distance mark, 22 (No. 12) Deep Targets, and 1,273 (No. 17) Air Yards with the Raiders last season. Pairing Agholor with Cam Newton’s 53.8-percent (No. 4) Deep Ball Completion Percentage is a match made in heaven, and prevents defenses from stacking the box and playing shallow against the Patriots offense. He is a sturdy draft target as a WR4.
Though he only managed a 30.9-percent (No. 86 among qualified tight ends) Snap Share last season, Anthony Firkser did flash potential in Week 6, exploding for a receiving line of 8-113-1 against the Texans. This was a performance that earned him the TE1 crown on the week. Firkser gains 7.90 Lifetime Value points, moving up to TE27. Go check the waiver wire for him if in need of help at tight end.
Deshaun Watson has been a consistent fantasy producer. He finished 2020 averaging 23.3 (No. 5) Fantasy Points per Game, and averaged 21.2 (No. 2) FFPG in 2019. Fantasy gamers were hoping for a change of scenery this offseason, not a scandal. Rostering or acquiring him in fantasy football now comes with risk. The former Heisman Trophy nominee loses 17.54 Lifetime Value points, putting him on the verge of falling out of the top 10 QBs in dynasty.
Denzel Mims has great metrics: a 115.6 (96th-percentile among qualified wide receivers) Speed Score, 42.3-percent (85th-percentile) College Dominator Rating, 131.0 (90th-percentile) Burst Score and 10.34 (95th-percentile) Catch Radius. New OC Mike Lafleur’s West Coast offense should feature Mims and Corey Davis on the outside with Jamison Crowder or Keelan Cole in the slot. Mims earned five targets and 40 yards per game as a rookie, and is in the sweet spot for year 2 breakouts.
The “third year breakout” is looking more and more like a myth every year. It’s not impossible to find one. It’s just a long shot. To improve your odds, use the Dynasty Deluxe rankings and take a couple flyers – especially those that have missed time early but have tremendous profiles. Churn them though if they don’t flash right away. No need to keep pyrite on the roster. Guys with high-quality profiles that fit this description include Deebo Samuel and Parris Campbell.
Elijah Mitchell’s production is fine on the surface, but nothing exceptional for a small-school prospect when looking at the stats. Elite production is a staple for small school players since they play weaker competition. However, Mitchell battled and out-produced three other NFL-caliber players in college. This proves his talent. Also, his production could have been among the best in the nation if not for sharing a field with them, which is why context is so important when evaluating rookies.
Although Mitchell didn’t excel at any trait, it’s essential that he is well-rounded being that he’s a late-round, small school player. This is why his athletic testing could make him the biggest value pick in the class. If he can run fast with the size, production, and receiving ability, he becomes a late-round rookie pick who has NFL workhorse potential. It’s rare to find players with a complete profile like this in the third round or later in rookie drafts.
The Bills have maximized Josh Allen’s size-adjusted athleticism in the most pivotal area of the field when it matters most: the red zone. Rushing touchdown regression is unlikely due to how he is deployed near the goal line. In 2020, we saw him rush 24 times inside the 20, tying him with Kyler Murray for attempts inside that distance. While this usage cripples the fantasy ceilings of Zack Moss and Devin Singletary, it bolsters both Allen’s floor and ceiling.
Even with questionable decision making, questionable play calling, and general coaching ineptitude, Kyler Murray finished the season with a 24.4 (No. 3 among qualified quarterbacks) Fantasy Points per Game average. While he only threw for over 300 passing yards three times, his rushing production more than made up for it. Given his otherworldly burst, it’s not unreasonable to assume he has a shot of breaking the all-time single-season QB rushing record as soon as next year.
Memphis is the new Running Back U. Kenny Gainwell was not a dominant college prospect, but you have to appreciate a 6.3 (79th-percentile among qualified running backs) College YPC average and you have to LOVE a 51-reception season being on the resume.
Nico Collins is 6-4 and 215-pounds. This is elite size and carries starting outside alpha-level upside potential with it. He outproduced Donovan Peoples-Jones for two of their three college seasons together, and was held back by the poor Michigan offense. He adds an 80th-percentile Breakout Age and 92nd-percentile College YPR average. No other players have this kind of upside at this point in the draft.
If I were to take a lesson away from the process of drafting Will Fuller, it would be to target players in drafts where the ADP skews closer towards the bottom percentile outcome of a player. Especially when the ADP is driven down by narratives not based on numbers. Fuller’s injury proneness was and continues to be overrated in fantasy. Further, his Weekly Volatility had a strong chance of changing with De’Andre Hopkins no longer in Texas. When drafting outside of round three, it is beneficial to target the players with the highest ceilings and ignore their floors.
Where things went wrong was not in projecting Miles Sanders’ usage and skill, but in projecting the effectiveness of the Eagles offense. Philadelphia’s inability to generate offense as a result of Carson Wentz’s regression as a passer, and an oft-injured offensive, line stifled any hopes of Sanders reaching his RB1 ceiling. Unable to generate consistent offense, the team zapped Sanders’ upside. Facing negative Game Scripts, he scored only six (No. 25 among qualified running backs) Total Touchdowns all season.
